Scaling ecommerce
growth with Nosto
and Mapp

Use Nosto’s Commerce Experience Platform (CXP) alongside Mapp Marketing Cloud to sync and unify customer data, enabling you to deliver hyper-personalized shopping experiences. Our integration enables customer-centricity across your email, mobile, and onsite personalization to boost engagement.

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Hyper-personalize customer journeys across channels

Combine the power of Nosto’s CXP and Mapp Marketing Cloud, making it easy for brands to orchestrate hyper-personalized experiences across all channels. This allows you to seamlessly engage customers with tailored content throughout their entire journey.

Why should you integrate
Nosto and Mapp?

Holistic customer insights

By combining data sets, you can gain insight into not only how shoppers behave on-site, but also how they engage with off-site campaigns—enabling you to tailor both on-site and off-site content more effectively.

Advanced email personalization

Nosto’s real-time data enhances Mapp campaigns by delivering dynamic, personalized content—whether it’s retargeting shoppers based on on-site behavior or embedding product recommendations within off-site campaigns.

Optimized onsite experiences

Feeding Mapp’s customer data into Nosto allows you to create highly targeted on-site experiences that align with cross-channel campaigns, whether through personalized banners or customized product displays across various page types.

Recover lost revenue

By pushing cart and search abandonment events into Mapp, you can trigger automated emails or mobile messages to re-engage high-intent shoppers with the products they left behind, helping to recover lost revenue.

Enhanced analytics for smarter decisions

Combining Mapp’s marketing data with Nosto’s behavioral insights gives you a comprehensive view of customer behavior, for data-driven decision making that informs your marketing and ecommerce strategies to boost sales and increase CLTV.

Streamlined collaboration

By uniting marketing and ecommerce teams around a shared data set, this integration enhances strategy coordination, helping streamline workflows and deliver a more cohesive customer experience.

“With this integration, we’re unlocking the full potential of combining rich customer insights with real-time behavioral data. Retailers can now craft more meaningful, personalized experiences across channels, ensuring that every interaction feels relevant and timely. It’s a game-changer for brands looking to deepen engagement and drive growth through smarter, more connected strategies.”

Ricardas Montvila, SVP CX & Solutions

Explore our ecommerce
resources

Nosto Mapp ecommerce personalization integration.

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