Dynamic
Bundles

Build dynamic ‘shop-the-look’ / ‘outfitting’ bundles based on complementary products, either through manual curation or through automation and AI. These are designed to boost your online revenue by increasing basket value
Aura

Create compelling shop‑the‑look and outfitting campaigns to increase AOV

Drive AOV and items‑per‑order with appealing dynamic product bundles

Inspire your shoppers with thoughtfully curated product bundles that aid product discovery in a way that’s convenient for them and encourages larger purchases.

Save time and effort with automatic and AI-generated bundle creation

Have our smart personalization algorithms and precise filtering controls recommend unlimited product groupings to save you the manual effort and extra leg work.

Accelerate stock turnover by offering intelligent bundle discounts

Sell through more stock in one go by creating attractive package bundles that incentivize shoppers to purchase more items by offering compelling bundle discounts.

Earn more revenue
with dynamic product
discovery bundles

6.5% increase in average order value since implementing bundles

“I was very impressed with the speed and ease… Not only have these particular slots saved us a considerable amount of time, they have also proved an impressive ROI almost immediately.”

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+7% increase in online sales performance

“Our customer journey has become more fluid with fewer hurdles. It’s the greatest contribution to our site.”

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7% increase in AOV with Nosto-powered campaigns

“We always find Nosto to be far more intuitive to our needs and proactive; our Customer Success Manager (CSM) comes to us with ideas and we always have confidence in them.”

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Intelligent product
discovery
starts
with a CXP

Create hyper-relevant shopping experiences with a CXP that combines cutting-edge search, merchandising and personalization capabilities

Explore our CXP

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Nosto is recognized in the 2024 Gartner® Magic Quadrant™ for Search and Product Discovery
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It may seem counterintuitive that spending more money can decrease total costs, but, with a platform like Nosto’s, you can actualize significant cost savings when applied intelligently. Here’s how.

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Helping our
customers succeed

Streamlined
go-live

Guided onboarding for fast time-to-value

Work
your way

Set and forget or opt for detailed optimization

Always
accessible

Live chat or email for round-the-clock assistance

Dedicated
CSM

Regular check-ins with customer success manager

On-demand
resources

Access the Nosto Academy and Help Center

Amazing ecomm tool
& customer support

“Nosto’s customer support couldn’t be better, our success manager is knowledgeable, attentive, and is always prepared to discuss better ways to optimize our brands.”

Exceptional support
and user‑friendly experience

“Nosto is an outstanding platform that exceeds expectations. Their exceptional customer support ensures prompt assistance, while the user-friendly interface simplifies everything.”

Truly amazing customer support

“We appreciate that the Nosto team is always available for us, from bi-weekly status calls to any one-off questions that come up. Their team has always supported us!”

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Dynamic Bundles FAQ

What are Dynamic Bundles, and how do they increase revenue?

Dynamic Bundles are “shop the look” or outfitting recommendations that group complementary products together. Instead of presenting items in isolation, inspire shoppers with curated sets that make styling and decision-making easier. By encouraging shoppers to buy complete looks, Dynamic Bundles increase average order value (AOV) and items per order—turning product discovery into revenue.

Can I automate bundle creation, or do I have to curate them manually?

You can do both. With Customizable Configuration, you can manually curate looks or use Nosto’s AI to automatically generate product groupings at scale. Many brands take a hybrid approach—maintaining creative control over key collections while automating bundles across large catalogs.

How does Nosto’s Generative AI improve bundle performance?

Nosto’s Generative AI feature helps you automatically generate engaging, campaign-specific titles—so every “shop the look” module has copy that resonates for stronger engagement, consistent messaging, and less manual work.

Can I offer discounts specifically for bundled products?

Yes. You can create bundle-specific discounts to encourage shoppers to purchase the complete set. Offer percentage-based or fixed-amount incentives to any segment.

How can I manage bundles with a large product catalog?

The Bundle Import tool lets you upload predefined bundles via CSV, while the Bundle Wizard provides an intuitive interface to control when and where bundles appear across your site. This makes it easy to scale while keeping full control over merchandising.

Can I target specific bundles to different customer segments?

Absolutely. With Flexible Activation, show different bundles to different audience segments based on affinities, lifecycle stage, or traffic source. For example, you might display premium outfitting bundles to loyal, high-value shoppers while promoting entry-level starter kits to first-time visitors.