Nosto’s personalization offering named ‘High performer’ for the 19th consecutive time by global software reviews site, G2 Crowd

New York, April 16, 2025—Nosto, the leading Commerce Experience Platform (CXP), today reported that it has been named a ‘High performer: Personalization engine’ in G2 Crowd’s reports for the 19th time running. 

Nosto received various other recognitions in G2 Crowd’s latest ‘Spring 2025 Reports’, including ‘Best Meets Requirements’ and ‘Grid Leader’.

G2 Crowd collates user ratings and social data on business software to help people make informed purchasing decisions. It is deemed one of the largest and most trusted software marketplaces, boasting 80 million users annually. 

“We’re especially thrilled to see our personalization offering receive unwavering recognition for the 19th consecutive time. Since we began in 2013, and well before AI became mainstream, we’ve been focused on building a market-leading solution powered by a robust AI engine that fuels every feature of our platform. All of this is in service of enabling online brands to deliver intelligent and personalized commerce experiences at scale and, ultimately, drive meaningful growth. Staying ahead of the curve has always been part of our DNA, and we remain committed to leading the way in the next generation of intelligent commerce”, says Chloe Pascal, Global head of marketing of Nosto.

In the last year alone, Nosto’s personalization suite has undergone notable advancements, including:

• A full site A/B Testing & Optimization solution, developed in response to tech stack consolidation many brands are prioritizing. This new product allows merchants to test and optimize every element of their online store, empowering them to build high-performing, data-driven shopping experiences.
• Ongoing enhancements to its Shopify Plus integration, including new product features and extended compatibility to ensure Shopify enterprise brands benefit from a best-in-class integration.
• Key integrations with leading tech companies, helping brands unlock new growth opportunities. One example is its integration with Klaviyo’s Marketing Automation Platform, which enables highly targeted experiences across onsite, email, and SMS channels.

Casio is one brand leveraging Nosto’s personalization technology and speaks to the efficacy of their offering, “With a large number of retailers stocking our products, our websites have to offer the best possible experience to engage and convert customers. Using Nosto enables us to deliver this seamless experience, increasing sales through innovative campaigns such as smart pop-ups, personalized messaging, recommendations, search, and category merchandising”, says Monique Green, Ecommerce Manager of Casio.

Additional retailers using Nosto’s Commerce Experience Platform to fuel their on-site personalization include Vuori, MUJI, and Kylie Cosmetics.

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About Nosto

Nosto is the intelligent Commerce Experience Platform (CXP) that gives brands and retailers intuitively designed tools to increase online revenue through end-to-end commerce experience management.

With experience.AI™, Nosto helps brands enrich and activate customer, product and content data in real-time across personalization, product discovery, and user-generated content to deliver high-performing commerce experiences at scale. 

Nosto supports intelligent commerce experiences for more than 1,500 brands in over 100 countries, including Kylie Cosmetics, Dermalogica, Belstaff, The Travel Corporation, BYLT Basics, Douglas, MUJI, Flight Center, Lord and Taylor, Vuori, FIGS and more.