Audience Builder
Build custom revenue-generating segments based on real-time behavioral & transactional insights as well as predicted conversion for targeted commerce experiences across the full on-site journey.
Audience Builder
Dynamic
Targeting
Create hyper-focused experiences appearing wherever you want, whenever you want, and for whoever you want to target—keeping them optimized for maximum ROI. Our Dynamic Targeting suite brings the capabilities to curate lucrative audience segments, apply tactful merchandising rules across your store, test and optimize all on-site campaigns, and schedule them exactly as you desire.
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Create custom audience segments and strategical test performance
Our Dynamic Targeting tooling gives you the power to build high-performing audience segments, put them to work with extensive A/B and multivariate testing, deploying strategic global merchandising rules for those segments, and schedule campaigns to hit at the right moment for optimal performance goals.
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Dynamic Targeting
Audience Builder
A/B Testing
Global Merchandising
Adaptive Scheduling
Artificial intelligence for
commerce brands
Explore our AI for commerce resources
We’re pleased to announce that we’ve enhanced the applications of our merchandising rules! Now, in addition to search results and category pages, users can also apply merchandising rules to product recommendations.
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We’ve broadened our Segmentation capabilities. Now, you create targeted commerce experiences and merchandise your online store based on your shoppers’ current and forecasted weather conditions. Here’s more!
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