On-demand

PSY-Q Meets Ecommerce: Keeping Up With Ethical Shoppers

Professor Ben Ambridge Psychologist, Endless Gain

Chloe Pascal Global Head of Marketing, Nosto

In this session, we discussed key psychological principles and real-life examples of how they can influence the experiences of your customers. These principles include:

Gamification
Concrete Goals
Public Commitment
Overcoming Barriers to Sustainable Choices

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